Article summary
When a Facebook lead form and the customer give you different numbers, use the contact timeline to choose the one that needs checking.
For current follow-up, use the number the customer confirmed for that job. Keep the original phone number on the ad form record. Overwriting both with the latest number would hide what the ad collected and when sales verified a new contact.
Read the two notes on the lead
Monday, 10:20 · The form number reaches reception, which transfers the call to purchasing.
Wednesday, 16:10 · The purchasing manager designates a different mobile number for shipping questions.
This is an example. If Thursday's job is to confirm who will receive a shipping update, check the mobile supplied on Wednesday. If the job is to review last week's lead forms, keep Monday's number and the evidence that it reached reception. A successful call to the switchboard does not establish Facebook registration. Even if the old number checked as registered, the result belongs to that number.
If the entries differ only in spaces, brackets, or local formatting, compare them in a verified full format. When both are the same number, they can point to one screening observation while retaining separate sources. If the change followed a shift in responsibility, record the purpose. A company may use different contacts for purchasing and after-sales support.
Put the result where the next colleague will find it
Keep three parts of the record distinct:
- Form number. Preserve the value received and the submission date for lead attribution.
- Current business number. Record who confirmed it, when, and what it is for.
- Registration observation. Record the submitted number, check date, and status. Give a missing result a pending label.
The AppShai Facebook registration check returns registration status for an existing phone number. Match it to the complete number before writing it back. A company name or lead ID helps trace the source, but one company can have several numbers. Your colleague should be able to see both whom to contact now and which number the screening result describes.
